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Posted: 15 april 2021

Join Health Foundry for an exciting introductory session to productising healthtech!

Lunch&Learn: Productising HealthTech Mon, 19 April 2021, Online 13:30 – 14:30 CEST Clinical need should be paramount, but without effective productisation, your solution can't be bought or used. This session unpacks some of the key issues and decisions faced in…

RIP Marketing Mix Models: For Healthcare, It's Time To Move Past The 'Tried And True'

Marketing mix models (MMM) are considered a time-tested method for determining media placement effectiveness, but that effectiveness is being called into question as data availability evolves, consumer behaviour shifts, and new methodologies to capture those shifts present themselves as alternatives.

WeKnow Media invites you to their event

Join WeKnow in this webinar. Current smart technologies being used in the healthcare industry including analysis on both benefits to improve current health care and the challenges seen As small as innovative home technology, such as smart home devices…

Japan’s Healthcare Innovation Goes Hand-In-Hand With Quality Of Life

Faced with the most elderly population in the world, Japan is applying its technological know-how to coping with the problems that arise from this social phenomenon, particularly in the area of healthcare. Technology is helping to make life as long as possible, but the value of life isn’t just a question of how long people can live. Quality of life is equally important and Japanese technology is making great strides in this area as well. The award-winning Syrinx is a wearable electrolarynx that gives a voice to people who have lost theirs through illness, while optical examination device imo opens up new possibilities in diagnosing glaucoma and other eye diseases. Giving People Their Voice Back As a scientist specializing in electricity engineering, University of Tokyo graduate student Takeuchi Masaki is well aware of how technology can contribute to the modern world. But with a deep interest in social welfare, he also recognizes the importance of applying his knowledge to improving people’s lives. “In order to actually meet people who have lost their voices, in the summer of 2019 I visited an organization called Ginreikai in Tokyo,” Takeuchi says of the group that helps people who have lost their voice. Many people who have lost their voice use an electrolarynx to communicate. This is a vibrating, stick-like device that users have to hold near their throat. In combination with movements of the tongue and mouth, the electrolarynx echoes through the mouth to produce actual words. In this way, these people can communicate, but the downside is they have to hold the “stick” to their throats and the voice that is emitted is very robotic.

Have you seen 12 Episode | Season 3 of GIANT's Healthy Innovators Live TV Show on our Youtube channel?

Host: Barry Shrier, Founder and CEO, GIANT Health Events Guests: Brian Harris, Co-Founder & CEO, MedRhythms, Inc., Carrie (Hurwitz) Williams, Partner, McKesson Ventures Chris Naoumidis, Co-founder & CEO, Mindset Health Click here to check out the full episode.

Six Customer Experience Lessons Businesses Can Learn From The Healthcare Industry

As I research and study different industries, I’m often surprised at how strategies in one industry can be identical in another. I recently participated in a Twitter “tweet chat” with VisitPay, a company that is creating an improved patient experience with better finance and payment solutions for the healthcare industry. The chat included 10 questions. If the questions didn’t include the word healthcare in them, most of them could have been appropriate for just about any industry. So, let’s dive into a few of the answers and comments and learn what we can from the way healthcare manages the customer—make that patient—experience. Healthcare is competitive, just like any other business. Healthcare professionals have learned the importance of delivering an excellent patient experience. Their future business depends on it. While nobody wants to go to the hospital or visit a doctor because they are sick or need a procedure, the choices patients make are for competitive reasons. Why do they prefer one hospital over another, or one doctor over another? It’s for the same reasons why someone prefers one automobile manufacturer over another. Or one retail store over another. Typically, there are competitive reasons that have to do with quality, service and experience. What follows are some of the main concepts from the tweet chat: 1. The product must work: Doctors or medical centers must do what they are supposed to do, which is to make people well. That’s a given. It’s like buying a car. You expect it to start when you put the key into the ignition.

INSIDE VSL: Creating the Foundations - 8th April 2021 at 16:00

Join experts in healthcare including Professor Shafi Ahmed discussing the Top Trends in Healthcare in 2021 at InsideVSL: Creating the Foundations. Click here for more information.

Why Healthcare Could Face Unprecedented Cyber Threats In 2021

Continued attacks against healthcare and medical infrastructure will likely accelerate this year and could potentially lead to serious consequences. There are several reasons for this trend. Medical records are proverbial gold for cyber thieves. The personalized content in these records is ripe for social engineering exploits. Cybercriminals can use specific personal medical details on your record to socially engineer their way into your wallet and the wallets of those in your inner circle.

Healthcare Price Controls Don't Come For Free

America's healthcare bill continues to rise. Our tab reached $3.8 trillion in 2019, nearly $11,600 per person, according to the Centers for Medicare and Medicaid Services. Health care consumes some 17.7% of our nation's gross domestic product. In recent months, two leading research organizations, the Rand Corporation and the Kaiser Family Foundation, have released plans for reining that bill in. Kaiser, for example, says, "Reducing the prices private insurers pay for health care services could help alleviate the financial burden of health care for employers and individuals with private insurance." In other words, America would spend less if the price of health care were lower. Perhaps these eminent researchers will soon tell us that we'll have fewer floods if it rains less—or we'd have more money in our 401(k)s if we saved more.

Have you seen 11 Episode | Season 3 of GIANT's Healthy Innovators Live TV Show on our Youtube channel?

Host: Barry Shrier, Founder and CEO, GIANT Health A big thank you to our valuable guests: Neil Crump, NHS Story Amplifyer, Chief Partnership Officer, BOB.health Rayna Patel, CEO and Co-Founder, Vinehealth Click here and Enjoy!

We’re delighted to announce BOB.health is joining us as an official Media Partner of European Health Tech Innovation Week 2021!

Read Bob.health 13 tips for fruitful collaborations between innovative companies from GIANT 2020 here. #innovation #healthtech

Five Steps Toward Effective Data Deidentification In The Healthcare Industry

Founder and CEO of MENTIS — a leading provider of sensitive data discovery, data masking and monitoring solutions.

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